Web-based dating services first popped up in the mid-1990s and are now a billion industry.
As of December 2013, 1 in 10 American adults had used services such as Match.com, Plenty of Fish and e Harmony.
The mainstreaming of online dating is a revolution in progress, one that's blurring the boundaries between "real" and online relationships.
"It is kind of a strange way to meet people," she wrote, "but it's not as cold as hanging around the produce department at the Kroger's." She also mentioned the deception she'd already encountered on previous dates — "lots of false advertising or 'bait and switch' folks," she wrote.She filled out a questionnaire and carefully crafted her profile.It would have been easy to burnish the truth, but she presented herself honestly, from her age (57) and hobbies ("dancing, rock collecting") to her financial status ("self sufficient").But much of the note consisted of flirty jokes ("If I could be bottled I would be called 'eau de enigma' ") and a detailed imaginary description of their first meeting: It's 11 am when we arrive at the restaurant for brunch.The restaurant is a white painted weatherboard, simple but well-kept, set on the edge of a lake, separated from it by an expansive deck, dotted (not packed) with tables and comfortable chairs….